Con Tim Cook at the helm, Apple has achieved extraordinary results as a company and has enriched its offering with important innovations, such as the Vision Pro headset and the Apple TV+ streaming platform. At the helm of the Cupertino company since 2011 (after the death of Steve Jobs), this year he will turn 64 and rumors are starting to circulate about who his successor could be successor. While there is currently “no reason to believe that a change at the helm is imminent,” Bloomberg indica the person who could take up the baton.
The article from the US newspaper is based on conversations had with “several people familiar with the internal workings of Apple” and reveals that, in the event of the appointment of a new CEO of the record-breaking company in the immediate future, the current operative director Jeff Williams he would almost certainly get the role. «If Cook were to resign soon, he would almost certainly be replaced by Chief Operating Officer Jeff Williams, who was talked about as the best candidate to be Cook’s successor a few years ago“, it is read.
However, the report also points out that Williams is 61 years old today and, as a result, he may only hold the role for a short time. And this would be in contrast with the plans of Apple, whose board of directors would like an executive who, like Tim Cook and Steve Jobs, can lead the company for at least 10 years. In light of this, who would be the perfect candidate?
John Ternus next CEO of Apple? Age is on his side and he is well-liked in the company
According to the sources of Bloombergthe name is that of John Ternus, currently the company’s Senior Vice President of Hardware Engineering. And he is a manager who, as many have noticed, has taken on a role in recent years increasingly visible. In the last event Let Loosefor example, presented the new iPads, the M4 chip and next-generation accessories, such as the Apple Pencil Pro.
The article states that Ternus is “highly regarded within Apple”, with praise from Tim Cook, Eddy Cue and other top executives. Another key factor is certainly age, Ternus is in fact only 49 years old. «Eddy Cue, the Apple executive known as Tim Cook’s close confidant, privately told colleagues that Ternus should be the next CEO», is reported.
And Craig Federighi and Deirdre O’Brien? Why are they not taken into consideration? In the article by Bloomberg it is explained that, although well-liked, they are unlikely successors to Cook. Others, like Phil Schiller and Dan Riccio, “are at the end of their tenure” at the company.