Dating applications have seen great success as they allow web users to meet new people and, potentially, find their soul mate. In addition to Tinder, which is probably the most famous platform, there are many, each with a specific target audience or with particular features. Despite the great advantages they guarantee, There is no shortage of risks, which may worry members and not only.
To be aware of the dangers which you encounter by registering on dating apps allows you to use them consciously and to implement behaviors that allow us to avoid risks and take advantage of only the best of existing solutions. The greatest fear is the tendency for those who use the apps to develop an addiction that takes them further and further away from achieving the primary objective for which they decide to sign up to this type of app: finding love.
Dating apps and addiction, the indictment of Tinder and other applications
Dating apps, especially those belonging to the Match Group, including Tinder and Hinge, they would create addiction. It’s this one the strong accusation that was leveled at the company by six users of the applications who, on Valentine’s Day, filed an action una class action in California.
According to what was declared by the six users, Tinder and the other Match Group apps they would adopt a predatory model, similar to that of games, which, through features that psychologically manipulate people and an attractive design, leads users to spend more and more time on applications and pay for the related subscriptions. All this has positive implications for company profits, but not for the objectives that customers want to achieve.
The six users also have put forward the hypothesis of the presence of hidden algorithms which would induce users to continue paying for subscriptions even without obtaining the desired results. A model which, if it were revealed to be such, would violate consumer protection laws and which, consequently, would be subject to sanctions and modifications.
The Match Group’s response to the accusations received
Il Match Group he immediately denied all charges, issuing statements broadcast to news agencies. The company said the plaintiffs’ claims are ridiculous and said its business model is not based solely on advertising. The objective you want to achieve is to give more and more people the opportunity to meet and organize appointments in real life.
The responsibility for the excessive presence on the application would therefore lie entirely with the user, who decides independently and without particular influences how much time to spend on appswhether to subscribe to premium services and whether to seize the opportunities offered.
The risk of develop an addiction to dating app, however, appears to be real. In the past, experts have invited users to use them with awareness and moderation and to establish a budget with a limit not to be exceeded.
To know more: Best dating sites and apps