Targeted by Elon Musk, YouTube has not stopped in terms of initiatives, announcing an interactive page for reading the tarot, a live streaming for shopping dedicated to fashion, and the arrival of 5.1 surround in the spin-off YouTube TV .
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The famous Google streaming platform, YouTube, recently targeted by Elon Musk, has announced an important audio novelty, but also a nice interactive initiative and promised an exciting e-commerce streaming.
The first news regarding YouTube invests YouTube TV its spin-off alternative to cable TV. In the past few hours, after the tests in March, and the announcements made to this effect in February, Google announced the roll-out of 5.1 surround for various devices, including those animated by Google TV, Android TV, Roku devices and LG, Samsung or Vizio smart TVs that run a version of Cobalt from 20 onwards. For the future, work is underway to bring this implementation to consoles, Fire TV and Apple TV as well.
Having the right terminal, to ascertain whether a content of interest has 5.1 surround (in this case it should be played automatically with such immersion), just go to the video on YouTube TV, go to the control bar and then on Other. Once there, tapping on the bug icon, you will see the Statistics for nerds at the top of the video: if the codec section refers to the acronym “AC-3 / EAC-3“, you can benefit from the functionality.
According to Google, YouTube videos with the word tarot in the title were viewed 250 million times in the US last year. To celebrate the large patrol of fortune-telling enthusiasts, Mountain View has set up, at a special page on YouTube (tarot.withyoutube.com/), a customized system for interactive tarot reading, in which well-known creators, such as Lavendaire, Ediyasmr and Vanessa Somuayina, using a custom deck with the faces of well-known youtubers, eg. Larray and Safiya Nygaardm, will help the user to discover (in English) his soul card, after having expressed interest in one of the 3 key sectors of the future (health, love, success). According to what was explained on the official YouTube blog, the extracted card, which can be shared on social networks and personalized with one’s face acquired via camera, “is calculated based on your date of birth and shares insights into your innate traits and personal path in the life”.
After experimenting with e-commerce elements in live streams over the last year, YouTube announced, for June 16, streaming from Los Angeles, the Beauty Fest 2022 event (youtube.com/beautyfest), hosted by the beauty and beauty manager. YouTube fashion, Derek Blasberg, featuring stars such as Gwen Stefani, Ashley Graham, Kehlani and Hailey Bieber, and acclaimed fashion brands, with users able to buy items they see appear or be featured while streaming.
Finally, Elon Musk. The well-known billionaire, currently engaged in an exit strategy to “not” buy Twitter, has just targeted YouTube, tweeting that its moderation team is more attentive to violations of the language used (often leading to unwelcome demonetizations of videos) than to the scams and advertising scams that populate the platform.